Published September 2026
Begin with the decision
An MVP is useful when it helps a team make a meaningful decision. Before choosing features, define what must become clearer: whether people need the product, whether the workflow works or whether the economics can support it.
Build the smallest complete experience
Small should still feel coherent. Give one audience a clear path from need to outcome. A narrow experience that works builds more confidence than a wide collection of unfinished features.
Measure behaviour, not compliments
Positive feedback is encouraging, but repeated use, completed tasks and willingness to pay are stronger signals. Design the first release so those behaviours can be observed without interpretation.
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